Monday, 03 August 2015

About us


Founder and Chief Creative Officer

Ann Stringer

Ann Stringer spent over two decades crafting a unique blend of business, artistic, and technical, sense. Her firm, the Ann Stringer Design Group, rose to prominence as one of the more celebrated design and marketing firms in San Francisco's North Bay region because of the firm's respected reputation for design excellence built on a foundation of proven marketing strategies.

Ann won her first design award at age 12 by programming a loop of Apple IIe graphics brilliantly synched with the Star Wars theme—in beeps—on a Commodore 64 piped into speakers usually rented for rock concerts. To this day it is unclear if the judges liked the work, or just wanted some peace and quiet.

Fast forward to 1996 when, after starting out as a staff designer for the Chicago Symphony Orchestra, Ann co-founded Virtual Light Media as a Silicon Valley design firm serving clients capitalizing on the Internet boom. Because of its reputation for designing memorable corporate identities and print campaigns, as well as blending technical sophistication with originality in web design, VLM quickly won high-tech startup clients from all over the world, including New York, Denver, Austin, Osaka (Japan) and New Delhi (India) along with Silicon Valley and San Francisco. Some of these startups, such as Vignette, continued as billion-dollar businesses. In addition, after VLM's work for Pacific Bay Homes won the Northern California Homebuilders Association's Best Website award in 1997, the firm started serving other non-technology clients, including Union Bank of California.

The firm continued to build on its success in web design, most recently having built the website for Circuit City Stores' service-based subsidiary, Firedog. Other representative clients include high-tech Silicon Valley startup Serus, Sutter Health, Waterford Crystal, Barbara's Bakery, Residential Mortgage Capital, First Security Loan, Century 21, Chiquita Brands, Fresh Express, Hartmann Luggage, the Stanford Medical Center, the Shorenstein Company and The New Yorker Magazine.

Recently, ASDG also broadened its scope to include package and point-of-sale design for both large supermarket and boutique wine brands, including Brown-Forman Wines, Fetzer Vineyards, Gallo, Sebastiani, J Vineyards & Winery, Chalk Hill Estate, and Pacific Star Winery. Moreover, Ann served as a judge for the 2007 Wine Labels of the World Competition sponsored by Fox River Paper. In addition, she also served as a reviewer for the booklet displaying the winning entries, which Fox River shipped to senior marketing management at every major winery in the world.

After receiving a full academic scholarship, Ann graduated with undergraduate honors from the acclaimed School of Communications at Northwestern University while also completing graduate-level work there. She then earned a design degree from the School of the Art Institute of Chicago.

Ann lives in Santa Rosa, California with her husband and three spoiled rescue dogs. Her community involvement includes volunteer work raising money to fight cancer. A marathon cyclist, Ann is an assistant coach with the local chapter of Team in Training, which raises millions of dollars each year for the Leukemia and Lymphoma Society.

In fact, although saying they'd deny remarks if quoted, sources with the cycle team told us off-the-record that the back roads of Marin, Sonoma and Napa counties are littered with mangled bike parts from her many collisions with fence posts, sport-utility vehicles, and livestock.


Douglas Dominic, Co-founder & Chief Executive

Ross Halleck, Brand Consultant

Laurie Weber, Advertising Copywriter

Kathleen McGowan, Project Management

Maria Medina, Facilities & Equipment Maintenance

Copyright © 1996-2009 Ann Stringer Design Group LLC.   All Rights Reserved.